How Studies Can Help Retailers to Get Background Music Right
Instore music is an important marketing instrument, which can help increase sales.
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How Background Music in Stores Influences Food Selection
In the food trade, there are many factors that are decisive for success. Not only the product range and the way in which food is presented are important, but also the background noise.
Studies for Retailers
Time and again, studies have been conducted on the influence of music and background noise on the buying behavior of customers in food retailing.
Effects of Ambient Music and Background Noise on Food Sales
The study entitled "Sounds like a healthy retail atmospheric strategy: Effects of ambient music and background noise on food sales" is now available for food retailers?
What it Could Mean for Your Store
Reduce background noise to promote the sale of healthier foods.
Use the volume of background music to influence what customers buy.
Choose the right volume to ensure that customers are more aware of your offer. Here's the link to the study
Background Music and Sales: Take Advantage of Our High-quality Music Service
With royalty free music, MUSIC2BIZ offers you a cost-effective solution. Our large music catalogue allows you to create playlists that exactly match your brand and your offer. Visit our site.